Good morning, Edinburg.

A Zillow study posted on Nov.

17 revealed that 69% of homes in Hidalgo County lost value over the past year while 74.3% in Cameron County, 23.7% in Starr County, and 39.3% in Willacy County saw declines—showing mixed trends across the region. Most homeowners still hold equity as very few are forced to sell below their last purchase price.

The City of Edinburg is preparing for its annual UFO Festival and Conference, a three-day event scheduled for November 20 to 22 at the Edinburg Ace Center and Promenade Park—featuring speakers and local lore.

Edinburg is asking residents to submit nominations for the 2026 Hometown of Heroes Half-Marathon to honor 13 local figures who have made a lasting impact on the community.

Nominations, which can include citizens, organizations, businesses, or volunteers, are accepted by email until Jan. 5.

East Texas A&M Lions vs. UT Rio Grande Valley Vaqueros Football

5:00-6:30 p.m. — Robert and Janet Vackar Stadium — Check local listings for ticket info — Witness an exciting football clash in Edinburg.

McAllen Holiday Parade

6:00 – 7:30 PM — McAllen Veterans Memorial Stadium — Free entry — Celebrate the festive season with a spectacular parade expected to draw a crowd of 260,000 attendees.

A Grinchmas 5K

7:30 AM – 1:30 PM — Edinburg Municipal Park — Entry fee applies — Participate in a festive 5K run supporting local pregnancy resource centers.